Farewell to writer's block: Flowrite revolutionizes the way we write on the web
Another day, another quintessential work email. You already know what you want to say, but getting there is an uphill battle. Have you ever dreamt of that inner monologue of yours just magically transforming into something ready for pressing Send?
Aaro Isosaari had noted the increase of written day-to-day communication during the pandemic. He believed the feeling of daily writing task angst to be somewhat universal amongst the laptop workforce. As the pandemic transformed us all into a bunch of pajama-wearing house elves, the amount of written communication was at a new height. What could be done to ease the tedious burden?
Regardless of his young age, Aaro, 23, was already an Aalto startup ecosystem veteran with experience from startups, entrepreneurship.
Aaro became an Aalto startup ecosystem local swiftly right after joining the university as a Industrial Engineering and Management student. He soon took the lead of Kiuas, one of the leading startup accelerators in Finland, founded by the Aaltoes crew. Serving as the first CEO of the accelerator, he also took part in establishing Starting Up, a low-barrier online course on the startup entrepreneurship 101 created jointly with Kiuas, Maki.vc and Aalto University.
"Aalto's entrepreneurial circles serve as a great launchpad for entrepreneurship," Aaro says.
It was the university's entrepreneurial community that helped to forge his current path: Kiuas was where he met his future co-founder, Karolus Sariola, a few years ago.
"Karolus took part in the Kiuas summer program with his previous idea. We spent a lot of time at the Startup Sauna, and finally, this past summer, we decided that it could be the right time for our project."
Many of us already spent most of our days writing emails and communicating on many different platforms, even before the pandemic hit. Besides a bunch of grammar-checking tools, we are still very much on our own when it comes to well-turned phrases.
Two founders and a pandemic later, meet Flowrite. An AI-powered tool letting you convert your ramblings into full-length emails, messages, social media posts and other well-polished text bites.
Flowrite is also the first European startup that got funding for a product that utilizes OpenAI:s new language model API, GPT-3.
"There were no similar tools around," Aaro says.
"GPT-3 was launched last summer. We quickly saw tremendous opportunity to build on top of its technology to develop a tool for daily written communication. We got the access and swiftly realized that our vision of an integrative tool for everyday writing tasks was feasible."
"Being able to communicate smoothly and with ease is now more important than ever. We had great timing with Flowrite," Aaro says.
More than ten thousand have signed up for early access, and the product is being launched to the first users as we speak. The team is steadily recruiting, and the pre-seed round already included some of Europe's top investors.
The future of writing is just about to get started, and even amid the pandemic, it looks everything but bleak – think of all those meetings that will turn into actually great emails.
Read more about Flowrite here.